trend
trend
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Decoding the Viral Video Trends China Loves in 2024
A data-backed, practitioner-led guide to what *actually* drives virality on Douyin and Kuaishou in 2024 — with actionable benchmarks, real campaign ROI, and HTML tables from verified platform reports.
2026-01-25
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Douyin Dance Trends Copycat or Cultural Shift
Explore whether Douyin dance trends are mere copycats or signs of a deeper cultural shift, backed by data and real-world adaptations.
2026-01-19
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From Douyin to Reality Impact of Viral Challenges
Explore how viral challenges on Douyin influence real-world behavior, from consumer trends to public safety, backed by data and expert insights.
2026-01-18
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Explaining Chinese Buzzwords From Netizens to Mainstream
Discover how Chinese buzzwords evolve from internet slang to mainstream discourse, reflecting cultural and economic shifts in modern China.
2026-01-18
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Mapping the Grammar of China's Trending Aesthetics
Explore the rise of China's trending aesthetics—Guochao, Baijiu Core, and Hanfu Futurism—with data-driven insights and cultural analysis.
2026-01-15
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When Tradition Goes Viral The Case of Chinese Labels
Explore how Chinese labels are going viral in global fashion, blending culture and design. Data-backed insights, trend analysis, and expert tips for brands and creators.
2026-01-15
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Platform Aesthetics How Algorithms Shape Taste in China
Discover how algorithms on Chinese platforms like Douyin and Xiaohongshu shape fashion and taste through data-driven recommendations and viral loops.
2026-01-15
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The Role of Nostalgia in China's Trending Designs
Explore how nostalgia shapes China's trending designs, with data-backed insights and strategies for brands to leverage retro aesthetics effectively.
2026-01-15
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Reimagining Heritage through Viral Fashion Moments
Explore how viral fashion moments are reshaping cultural expression—blending tradition with trend while promoting ethical design and authentic storytelling.
2026-01-15
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Digital Folklore in China's Online Image Ecosystem
Explore how digital folklore shapes China's online image ecosystem—from viral memes to cultural movements—and learn how brands can engage authentically.
2026-01-14
