Gen Z
Gen Z
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The Semiotics of Trending Chinese Imagery
Explore the hidden meanings behind trending Chinese visual culture—from red lanterns to xianxia fantasy—and learn how symbolism drives engagement in digital spaces.
2026-01-03
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Fashion as Identity in China’s Online World
Explore how fashion in China's digital space has become a key form of identity expression, driven by social media, subcultures, and influencers.
2026-01-03
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Guardians of Tradition in Chinese Culture Today
Explore how modern guardians of tradition are revitalizing Chinese culture through digital innovation, community engagement, and youth participation — backed by 2023 data and real-world insights.
2026-01-01
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The Visual Pulse of Contemporary Chinese Cool
Explore the rise of contemporary Chinese cool — how streetwear, digital platforms, and cultural fusion are reshaping global youth fashion.
2026-01-01
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From Scroll to Share The Journey of Guochao
Discover how Guochao is reshaping consumer culture in China, with data-backed insights on why young buyers are choosing local brands over global giants.
2026-01-01
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Z世代 Taste Makers in China’s Image Boom
Discover how Z世代 are shaping China’s image boom through authentic visual content on platforms like Xiaohongshu and Douyin. Data-driven insights for creators and brands.
2026-01-01
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Social Media and the Reinvention of Hanfu
Discover how social media platforms like Douyin and Bilibili are driving the Hanfu revival, blending tradition with modern fashion and reaching millions of young Chinese consumers.
2026-01-01
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The Visual Language of China’s Youth Subcultures
Explore how Chinese youth are using visual language — from Hanfu to cyberpunk — to define identity and build communities in a rapidly evolving cultural landscape.
2025-12-30
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Neozhongguo Style and Its Social Media Power
Discover how Neozhongguo style is reshaping fashion and dominating social media in China—with data, trends, and expert insights.
2025-12-30
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Hanfu Goes Viral How Tradition Wins on Screen
Discover how hanfu became a global sensation through screen media, youth culture, and digital influence. Data-backed insights and expert tips included.
2025-12-30
