China consumer trends
China consumer trends
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How Chinese Youth Culture Shapes Future Consumption Habits
Explore how Chinese youth culture is reshaping consumption habits across fashion, beauty, and lifestyle — driven by digital influence, national pride, and values-led choices.
2025-11-21
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Why Explaining Chinese Buzzwords Matters for Brands
Discover how understanding Chinese buzzwords like 'neijuan' and 'tangping' can transform your brand strategy and boost engagement in China.
2025-10-17
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China's Consumption Culture Beyond Tourism
Explore the dynamic consumer culture in China beyond tourism, from Guochao pride to livestream shopping frenzies and the rise of Gen Z spenders.
2025-10-14
