aesthetic strategy
aesthetic strategy
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The Geography of Viral Aesthetics Mapping China's Trend Hotspots
A data-backed, location-first guide to where and how aesthetics go viral in China — based on 3,276+ real-world trend observations across 8 cities and 5 platforms.
2026-01-31
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Why Gen Z Chooses Eastern Aesthetics Over Western Minimalism
Data-driven analysis of why Gen Z increasingly prefers Eastern aesthetics over Western minimalism — with real-world benchmarks, behavioral insights, and actionable design principles.
2026-01-31
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How Short Video Platforms Accelerate Aesthetic Trend Cycles
How TikTok, Reels, and Shorts compress aesthetic lifespans—from 14+ months to under 6. Data-driven insights for creators and brands navigating accelerated visual culture.
2026-01-31
