linguistics
linguistics
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Explaining Xiangguo and Other New Chinese Internet Slang Terms for International Audiences
A practical, data-backed guide to xiangguo and 3 other rising Chinese internet slang terms—essential for marketers, creators, and global brands engaging Gen Z.
2026-03-15
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What Makes a Chinese Buzzword Go Viral Linguistic Features and Social Triggers Explored
An evidence-based analysis of why Chinese internet buzzwords go viral—backed by search data, linguistic patterns, and sociocultural triggers.
2026-03-15
